News — Brooklyn, N.Y. (February 18, 2025) - LaundryCares Foundation has partnered with LaunderPay, an all-in-laundry platform focused on payment acceptance and business management, to launch the "Points for Kindness" donation initiative.

Within the LaunderPay platform, any merchant who activates their customer loyalty program will automatically enroll into the Points for Kindness donation program. All laundry orders will have a $1.00 donation added at checkout. Customers who choose to donate will receive a 1.5x accelerator in reward points for their laundry order. Customers who choose to remove the donation will receive 1x in reward points. Merchants will have the option to match the donation so that the customer and merchant both contribute $0.50 each.

LaundryCares Foundation is a charitable foundation (501c3) whose mission is to provide laundry services and education to those in need. They were awarded the prestigious Rubenstein award from the National Library of Congress as the most innovative national literacy program for 2024.

As part of launching this partnership, LaunderPay is offering every merchant who signs up this month 6 subscription-free months on their platform. The first 5 merchants will receive POS hardware (tablet + card reader) for free and every merchant after will receive 50% off the POS hardware. This is a maximum savings of nearly $2,000 that could be spent on building or enhancing your laundry business.

About the LaundryCares Foundation:

The LaundryCares Foundation is dedicated to enriching communities through the coordinated efforts of local businesses, community leaders and individuals to help better the lives of their neighbors. Since 2006, LaundryCares’ three pillars of philanthropy include offering free laundry services, support of key literacy skills in early childhood development, and disaster relief assistance.

The LaundryCares Foundation is the philanthropic arm of the CLA (formerly the Coin Laundry Association), a national, nonprofit organization, with a membership of more than 300 manufacturers, service providers and distributors, and over 1,000 owners in the self-service laundry industry. For more information about the LaundryCares Foundation, visit laundrycares.org.

About LaunderPay

LaunderPay is an all-in-one laundry platform built by laundry operators. They provide payment acceptance, management tools and business insights for laundromats and dry cleaners. They also provide a solution to build a mobile delivery application allowing businesses to accept customer orders through their custom-made app.