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Research Shows Buyers Believe Karma, Not Boycotts Should Punish Brands for Bad Behavior

Consumers who say they believe in karma are more likely to forgive companies that behave immorally than those who don鈥檛, according to a West Virginia University marketing expert.
17-Feb-2025 9:05 PM EST Add to Favorites

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WVU Maintains Prominent R1 Ranking as Top US Research University

West Virginia University was reaffirmed as an R1 university, the highest possible research ranking, in the 2025 rankings by the American Council on Education and the Carnegie Foundation for the Advancement of Teaching released Thursday (Feb. 13).
13-Feb-2025 9:10 AM EST Add to Favorites

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Researchers Examine Economic Impacts of Aquatic Dead Zones

A West Virginia University researcher is working to understand and estimate environmental cleanup costs associated with agricultural runoff that causes polluted 鈥渄ead zones鈥� in downstream coastal systems.
30-Jan-2025 9:55 AM EST Add to Favorites

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Researchers Testing Antibody to Treat Drug-Resistant Bacteria

West Virginia University microbiologists have identified an antibody that can kill one of the most drug-resistant bacteria. Now, supported by a $3.5 million grant from the National Institute of Allergy and Infectious Diseases, they want to determine...
28-Jan-2025 9:45 AM EST Add to Favorites

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Legal Scholar Makes Case for Equal Protection Among Different Medication Classes

A West Virginia University legal scholar says biologic drugs like the flu vaccine are afforded a lengthy period of legal protection before copycat versions can be sold. In contrast, small-molecule drugs like antibiotics and steroids get far less...
24-Jan-2025 9:30 AM EST Add to Favorites

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Beyond ChatGPT: Researchers to Study Use and Ethics of Artificial Intelligence Across Disciplines

With support from a grant from the National Endowment for the Humanities, two West Virginia University researchers have designed an interdisciplinary, cross-institutional program to engage liberal arts faculty in discussions on the social, ethical...
22-Jan-2025 9:00 PM EST Add to Favorites

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WVU Hearts of Gold to Help Establish Standards for Service Dog Training with Grant Support

The West Virginia University Hearts of Gold Program will play a key role in setting new industry standards for service dog training and support with the help of a more than $590,000 award from the Wounded Warrior Service Dog Grant Program.
14-Jan-2025 5:00 PM EST Add to Favorites

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Studies Find Time-Release Medication Keeps Adults with ADHD on Track, Lowers Substance Use Risk

Adults with attention-deficit/hyperactivity disorder, or ADHD, who use an extended-release medication are more likely to continue the treatment and have a lower risk of developing substance use disorder, according to two West Virginia University...
7-Jan-2025 9:25 AM EST Add to Favorites


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As a land-grant institution in the 21st century, WVU will deliver high-quality education, excel in discovery and innovation, model a culture of diversity and inclusion, promote health and vitality, and build pathways for the exchange of knowledge and opportunity between the state, the nation and the world.

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