agricultural education, Communications, Leadership
Kattlyn Wolf received her bachelor’s in animal science in 2000 and vocational agriculture in 2002 from the University of Wyoming. She was a member of the Collegiate Meat Judging Team, Sigma Alpha, Alpha Tau Alpha, Block and Bridle and Collegiate FFA and was one of two College of Agriculture Senators in the Associated Students of the University of Wyoming. She received her honorary state FFA degree from Wyoming in 2005.
Professor of Marketing, Co-Director of the Music Industry Minor program, and Dirk Warren 鈥50 Sesquicentennial Chair in Business
Saint Joseph's UniversityAdvertising, advertising effectiveness, Communications, Marketing, marketing and communications, Music, Music Industry
Dr. Allan brings to his academic and consulting work the resources that are earned from an extraordinary twenty-year-plus career in radio broadcasting. Allan is an authority on music marketing and has been published in such journals as the Journal of Advertising Research, International Journal of Advertising, and Advertising & Society Review. Allan has also been featured in numerous media outlets including NBC, Comcast, The Philadelphia Inquirer, The Washington Post, Chicago Tribune, Billboard Magazine and Radio and Records.
Primary stream of research is advertising cues and effects with three (3) areas of interest: music, commercial lengths, and disclaimers. Secondary area of research is teaching and learning with two (2) areas of interest: ethical and virtual.