Professor Lashley鈥檚 research lies at the intersection of strategic management, entrepreneurship, and organizational theory. Her research focuses on questions related to organizational social evaluations such as stigma, reputation, and status, particularly in entrepreneurial firms. She is also interested in how organizations and their audiences use language to affect social evaluations. Her work on firms' efforts to reduce stigma in the marijuana industry has been published in Administrative Science Quarterly. Kisha has also has expertise in the supplier diversity, and has startup experience.