News — The Michelin Guide and its infamous star rating system have incredible influence in the culinary world. Many chefs spend their entire careers chasing a star, and financiers see a high rating as the pinnace for a successful investment. But how do the changing tastes of the ultimate culinary tastemakers affect customer satisfaction? In a new paper, , and collaborators explore the impact of reduced Michelin ratings on consumer sentiment and review content. 

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TYPE OF ARTICLE
Podcast
SECTION
CHANNELS
Behavioral Science Marketing
KEYWORDS
Michelin Star Customer Satisfaction Michelin Guide Marketing Consumer Sentiment
COMMENTS | COMMENTING POLICY